Analysis of the market operation rules of forklift accessories

2022-11-29 11:15

The natural law of operation of forklift parts industry, through breaking the original market pattern, obtain orders by extreme or vicious price competition, the peers of forklift parts business lack of cooperation and mutual distrust, the price rules of forklift parts are constantly broken, which can bring temporary small-scale growth in the early development of forklift parts business. Or the relatively monopolistic channel sales of parts by forklift agents, the limitations of maintenance technology and so on lead to the air and atmosphere of disordered competition in the sales of forklift parts market. It is difficult for forklift parts peers to cooperate and integrate resources. With the diversification of different forklift brands and models of parts that customers demand, A single forklift parts supplier cannot meet the needs of customers through the channels it is familiar with or controlled by itself or the OIC. Especially in the parts sales bidding business in which the OIC participated, the spare parts supply chain of other competing brands is obviously short.

Therefore, forklift accessories dealers must cooperate with each other to achieve greater success, improve their own comprehensive strength of accessories supply, share resources in the cooperation of forklift accessories business, reflect their respective advantages of accessories projects, and promote the development of the whole forklift accessories sales industry with healthy competition and cooperation. Relatively narrow, specialized operation of a certain brand or variety of accessories can get more market dividends. It relies on value and trust. Compared with the natural law, this kind of cooperation system is more efficient based on the rules of ethnic groups and industries. After the honing and integration of the previous two market rules, some forklift accessories peers with strategic development vision have begun to transcend the restrictions of forklift brands and regions, and provide all the demand side (including the so-called competitors) with acceptable and advantageous solutions for forklift accessories. The peers can trade and communicate with each other. To become a module in the Internet of Things or supply system of forklift accessories industry, with the spirit of contract, universal applicability and the guarantee of transparent and open business reputation beyond the competition of extensive cooperation, truly integrated into the whole demand market of "neutral modular forklift accessories" positioning, with technical consultation as value-added services extension, enabling more use value of forklift accessories. This is the direction that the forklift parts business industry is gradually promoted in different market environments and commercial society. Sharing and valuable data and information of forklift parts is the core of all business communication. Capital and technical strength ensure that we face the challenges of competition in the uncertain market changes.

The consumable parts of forklift truck, such as tires, batteries, filter elements and oil products, are widely interchangeable and versatile among different forklift brands and different models. The dealers of such products often surpass the cross-industry market operated as forklift accessories, and the accessories sold belong to the consumable and damaged items, with a relatively large market demand. The operation of a single category of forklift accessories can meet the budget planning of its own operating costs and sales gross profit, which is a possible business model for the operation of a single forklift accessories. The disadvantage lies in that it is easy to lose its competitiveness in the professional aspects of the subdivision field. The excessively extensive warehouse sales lack the shared value of pre-sale and after-sale claim technical support and working condition applicability experience. When comprehensive forklift parts operation enterprises complete the data and market demand analysis of basic forklift parts projects, they will expand the channels of tires, batteries, filter elements and oil products in demand, which will undoubtedly bring new challenges to the distributors of single forklift parts products. The cooperation between them cannot meet the continuous cost reduction and efficiency improvement requirements of end customers. Including the vertical market channel integration of forklift accessories manufacturers, forklift accessories operating enterprises will bring continuous transformation and the urgent need to enrich the product line, no matter what kind of market operating rules of development, the construction of their own professional background of core competitiveness and solutions for forklift accessories will always be the same theme.